13
Mar
The trend towards the “de-stigmatization” of sex toys is evident, with female consumers now exceeding males for the first time.
The latest annual consumption report released by Tmall Health reveals an exciting market transformation: erotic products are undergoing an unprecedented “stigma-free” revolution. The data shows that female consumers accounted for 54% in 2023, surpassing males for the first time; and the purchase volume of consumers aged 35 and above increased…